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| GZT3008 | Language and Communication | 3+0+0 | ECTS:4 | | Year / Semester | Spring Semester | | Level of Course | First Cycle | | Status | Elective | | Department | | | Prerequisites and co-requisites | None | | Mode of Delivery | Face to face | | Contact Hours | 14 weeks - 3 hours of lectures per week | | Lecturer | -- | | Co-Lecturer | None | | Language of instruction | Turkish | | Professional practise ( internship ) | None | | | | The aim of the course: | | Analysis of the strength of the manipulation of the mass media in different contents. |
| Learning Outcomes | CTPO | TOA | | Upon successful completion of the course, the students will be able to : | | | | LO - 1 : | Learn manipulation. | 1,11 | 1,3 | | LO - 2 : | Realize the function of the manipulation of the media. | 1,2,11,18 | 1,3 | | LO - 3 : | Learns that language is an instrument of ideological. | 1,2,11,18 | 1 | | CTPO : Contribution to programme outcomes, TOA :Type of assessment (1: written exam, 2: Oral exam, 3: Homework assignment, 4: Laboratory exercise/exam, 5: Seminar / presentation, 6: Term paper), LO : Learning Outcome | | |
| Ideological analysis of the dominant language and discourse in the mass media
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| Course Syllabus | | Week | Subject | Related Notes / Files | | Week 1 | Introducing the course content to the students | | | Week 2 | Historical Development Of Manipulation | | | Week 3 | Manipulation power of media
Herbert Schiller and manipulation theory | | | Week 4 | Manipulation power of media
Herbert Schiller and manipulation theory | | | Week 5 | Manipulation Functions: The Continuation Of The Dominant Ideology | | | Week 6 | Manipulation and False Consciousness | | | Week 7 | Media and Ideology
- Western Marxism and ideology
- Gramsci and Hegemony | | | Week 8 | Media and Ideology
- Althusser Ideology and Ideological State Apparatuses
- Frankfurt school and the culture industry
| | | Week 9 | Mid-term exam | | | Week 10 | Film: Night Crawler | | | Week 11 | Language, discourse and ideology in the media | | | Week 12 | Relationship between language and ideology | | | Week 13 | Media and Manipulation: News As A Tool Of Manipulation | | | Week 14 | Media and Manipulation: Television As A Tool Of Manipulation | | | Week 15 | Media and Manipulation: Advertisement As A Tool Of Manipulation | | | Week 16 | End-of-term exam | | | |
| Method of Assessment | | Type of assessment | Week No | Date | Duration (hours) | Weight (%) | | Mid-term exam | 9 | .../04/2018 | 1 | 50 | | End-of-term exam | 16 | .../06/2018 | 1 | 50 | | |
| Student Work Load and its Distribution | | Type of work | Duration (hours pw) | No of weeks / Number of activity | Hours in total per term | | Yüz yüze eğitim | 3 | 14 | 42 | | Sınıf dışı çalışma | 2 | 14 | 28 | | Arasınav için hazırlık | 10 | 1 | 10 | | Arasınav | 1 | 1 | 1 | | Ödev | 10 | 3 | 30 | | Dönem sonu sınavı için hazırlık | 8 | 1 | 8 | | Dönem sonu sınavı | 1 | 1 | 1 | | Total work load | | | 120 |
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