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| ISLL5016 | @ | 3+0+0 | ECTS:7.5 | | Year / Semester | Fall Semester | | Level of Course | Second Cycle | | Status | Elective | | Department | DEPARTMENT of BUSINESS ADMINISTRATION | | Prerequisites and co-requisites | None | | Mode of Delivery | | | Contact Hours | 14 weeks - 3 hours of lectures per week | | Lecturer | Dr. Öğr. Üyesi Tuğba KAPLAN | | Co-Lecturer | | | Language of instruction | Turkish | | Professional practise ( internship ) | None | | | | The aim of the course: | | The aim of the Strategic Entrepreneurship Management course is to convey entrepreneurship management from a strategic perspective in line with today's conditions. While it is expected to contribute at an academic level in line with the theoretical information to be given with this course, it is also aimed to increase the students' activities in the implementation processes of new ventures by using their strategic thinking skills in a practical sense. Thus, the strategic management skills of students taking this course will develop in the field of entrepreneurship both at an academic and practical level. |
| Programme Outcomes | CTPO | TOA | | Upon successful completion of the course, the students will be able to : | | | | PO - 1 : | Can explain entrepreneurship, entrepreneurship approaches, entrepreneurship types and related concepts. | 1,2 | 1,3, | | PO - 2 : | Can define strategic entrepreneurship process and its elements. | 1,2 | 1,3, | | PO - 3 : | Can be aware of creative and innovative business idea development techniques and can manage related implementation processes. | 1,2 | 1,3, | | PO - 4 : | Can reveal entrepreneurial characteristics that exist in themselves based on successful entrepreneurship examples. | 1,2 | 1,3, | | CTPO : Contribution to programme outcomes, TOA :Type of assessment (1: written exam, 2: Oral exam, 3: Homework assignment, 4: Laboratory exercise/exam, 5: Seminar / presentation, 6: Term paper), PO : Learning Outcome | | |
| Within the scope of the Strategic Entrepreneurship Management course, the concepts of entrepreneur and entrepreneurship, the importance of strategic entrepreneurship, the application of basic business functions in new ventures and the preparation of a business model will be discussed. The formation processes of strategic entrepreneurship will be presented in theoretical and practical dimensions. Students taking the course are expected to research, discuss, evaluate current examples of innovative value every week, and bring suggestions using their own creativity. |
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| Course Syllabus | | Week | Subject | Related Notes / Files | | Week 1 | Introduction and Course Information | | | Week 2 | Basic Concepts and Topics in Entrepreneurship: Entrepreneur, Entrepreneurship, Innovation, Creativity | | | Week 3 | Entrepreneurship in the World and in Turkey (A Comparative Analysis) | | | Week 4 | Strategic Entrepreneurship as a Process | | | Week 5 | Opportunity Search and Business Idea Development in Entrepreneurship, Innovation | | | Week 6 | Strategic Positioning | | | Week 7 | Creating a Business Model and Preparing a Business Plan | | | Week 8 | Midterm Exam | | | Week 9 | Financing New Ventures and Managing the Growth Process | | | Week 10 | Marketing Management in New Ventures | | | Week 11 | Human Resources Management in New Ventures | | | Week 12 | Midterm / Homework | | | Week 13 | Entrepreneurship and E-Commerce | | | Week 14 | Entrepreneurship and Networking | | | Week 15 | Sustainability and Entrepreneurship | | | Week 16 | Final Exam | | | |
| 1 | Mariotti, S. ve Glackin, C., Entrepreneurship: Starting and Operating a Small Business, Prentice Hall, 2012 (3rd Edition). | | | |
| 1 | Jack M. Kaplan, Patterns of Entrepreneurship, Wiley Press, 2012, (4th Edition). | | | 2 | Caves, R.E. and M.E. Porter (1977). ?From entry barriers to mobility barriers: Conjectural decisions and contrived deterrence to new competition,? Quarterly Journal of Economics, 91: 241-262. | | | |
| Method of Assessment | | Type of assessment | Week No | Date | Duration (hours) | Weight (%) | | Mid-term exam | 8 | | 2 | 30 | | Homework/Assignment/Term-paper | 12 | | 3 | 20 | | End-of-term exam | 16 | | 2 | 50 | | |
| Student Work Load and its Distribution | | Type of work | Duration (hours pw) | No of weeks / Number of activity | Hours in total per term | | Yüz yüze eğitim | 3 | 14 | 42 | | Sınıf dışı çalışma | 8 | 14 | 112 | | Arasınav için hazırlık | 5 | 2 | 10 | | Arasınav | 2 | 1 | 2 | | Ödev | 4 | 9 | 36 | | Dönem sonu sınavı için hazırlık | 10 | 2 | 20 | | Dönem sonu sınavı | 3 | 1 | 3 | | Total work load | | | 225 |
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