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| AGRF2000 | Visual Communication Design-II | 3+1+0 | ECTS:5 | | Year / Semester | Spring Semester | | Level of Course | Short Cycle | | Status | Compulsory | | Department | DEPARTMENT of DESIGN | | Prerequisites and co-requisites | None | | Mode of Delivery | | | Contact Hours | 14 weeks - 3 hours of lectures and 1 hour of practicals per week | | Lecturer | Öğr. Gör. Fatma GÜNEŞ | | Co-Lecturer | None | | Language of instruction | Turkish | | Professional practise ( internship ) | None | | | | The aim of the course: | | Intensive theoretical narration and practice of graphic arts are taught. In this way, it is aimed to improve the creativity of the students. Artistic competence and awareness are ensured.
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| Learning Outcomes | CTPO | TOA | | Upon successful completion of the course, the students will be able to : | | | | LO - 1 : | Gains familiarity with multidisciplinary approaches in visual communication.
| 1,8,12,13 | 3,4,5 | | LO - 2 : | Produces professional visual communication design products.
| 1,8,12,13 | 3,4,5 | | LO - 3 : | Have knowledge about communication theory and visual communication design. | 1,8,12,13 | 3,4,5 | | CTPO : Contribution to programme outcomes, TOA :Type of assessment (1: written exam, 2: Oral exam, 3: Homework assignment, 4: Laboratory exercise/exam, 5: Seminar / presentation, 6: Term paper), LO : Learning Outcome | | |
| Basic techniques of visual communication. Communication with line, communication with text, symbols and symbols, use of visual language. Color phenomenon. Design of space and communication, icons, points to be considered in design, image processing in computer, banner design, banner design features, banner types, banner creation, advertising, visual design in advertising, product advertisement creation.
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| Course Syllabus | | Week | Subject | Related Notes / Files | | Week 1 | Design topic and determination of work area
| | | Week 2 | Examination and preparation of communication products
| | | Week 3 | Examination and preparation of communication products
| | | Week 4 | Examination and preparation of communication products
| | | Week 5 | Examination and preparation of communication products
| | | Week 6 | Examination and preparation of communication products
| | | Week 7 | Examination and preparation of communication products
| | | Week 8 | Examination and preparation of communication products
| | | Week 9 | Midterm | | | Week 10 | Examination and preparation of communication products
| | | Week 11 | Examination and preparation of communication products
| | | Week 12 | Examination and preparation of communication products
| | | Week 13 | Examination and preparation of communication products
| | | Week 14 | Examination and preparation of communication products
| | | Week 15 | Examination and preparation of communication products
| | | Week 16 | Final Exam | | | |
| 1 | Gümüştepe, Y.,2012; Illustrator CS6, Kodlab | | | |
| Method of Assessment | | Type of assessment | Week No | Date | Duration (hours) | Weight (%) | | Mid-term exam | 9 | | 1 | 50 | | End-of-term exam | 16 | | 1 | 50 | | |
| Student Work Load and its Distribution | | Type of work | Duration (hours pw) | No of weeks / Number of activity | Hours in total per term | | Yüz yüze eğitim | 4 | 14 | 56 | | Sınıf dışı çalışma | 2 | 10 | 20 | | Arasınav | 1 | 1 | 1 | | Ödev | 3 | 14 | 42 | | Dönem sonu sınavı | 1 | 1 | 1 | | Total work load | | | 120 |
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